Menu
Thanks to 3D Beta, we customized our workshop furniture with the new rebranding colors.
Sales & Marketing Coordinator
In the heart of Milan, where a passion for two wheels meets artisanal tradition, a project is born that celebrates the excellence of Made in Italy. Cicli Drali Milano is a historic Milanese bicycle brand: the Drali family has written part of the history of racing bikes.
In recent years, Giuseppe Drali, now nearly ninety years old, resumed making racing frames, supported by a young apprentice.
With a family tradition that dates back to the victories of Fausto Coppi, the brand continues to stand out for its handcrafted quality Made in Italy, while also embracing innovative materials and modern technologies.
3D Beta supported Drali Milano—a historic Milanese bicycle brand—in creating its new production workshop: a space that merges functionality, visual identity, and attention to detail.
As Daniele Marco Calvi, Marketing Manager at Drali, explains, every element of the workshop furnishings was customized to meet the brand’s specific needs, expanding the operational space and integrating dedicated areas for frame preparation, assembly, and finishing.
Each phase of production is performed by hand, in Italy, making each bicycle a unique piece: an approach that reflects the same tailor-made quality philosophy that also guides 3D Beta’s work.
The new workshop is defined by the brand’s official colors—turquoise, beige, and amaranth—which reinforce its visual identity and consistently communicate the brand’s vision.
Thanks to the collaboration with 3D Beta, Cicli Drali has expanded its production capacity, optimized its spaces, and improved efficiency—without ever compromising the value of manual craftsmanship.
Precision work, innovative materials, and absolute dedication to the customer: this is how excellence continues to thrive, pedal after pedal.
The collaboration between Drali Milano and 3D Beta shows how the combination of artisanal tradition and design innovation can give rise to unique, functional, and deeply character-driven production spaces. A workshop that is not only a place of work, but also an expression of passion, craftsmanship, and the timeless quality of Made in Italy.
UNIPAC Engineering
23/28 Barcoo St Roseville
NSW 2069
Tel: 1300 14 15 16
Via delle Industrie, 38
20853 Biassono (MB)
Via Locatelli, 100
20853 Biassono (MB)
Via Rivera, 54
20841 Carate Brianza MB
